Travers Smith
In 2023 I worked as an in-house designer for corporate law firm Travers Smith. During this time I worked alongside the marketing team to maintain and develop their newly implemented rebranding.
​
An integral part of this new brand identity was developing a unique library of branded illustrations for use on web, print and social media graphics, distinguishing the brand from competitors who were mainly focused on photography based marketing at the time. It was imperative that the illustrations were all created in this unique and easily identifiable style to ensure a strong and recognisable brand identity was maintained.
In addition to adding to this library of illustrations, I also worked on maintaining the consistent brand identity when creating infographics, slide desks and social media graphics. Other deliverables included assets for print, such as event brochures and internal and external posters and merchandise.
